BrandonAI

In the United States, approximately 99.9% of businesses are considered to be small businesses. With that said, the vast majority of the U.S. labor force is in connection with a small business; these businesses are of meaningful to people. These businesses are solving problems, aiding others, and shedding light on the world. Imagine having put tremendous amounts of time, energy, and money into creating something of meaning and passion, but having another company come along and use the same name, logo, or slogan. That branding is the recognizing factor of one’s business; it is what attracts customers in the marketplace. Without having a trademark on one’s brands, that other company has every right to use that branding and there is little legal action that can be taken.

Making the decision to enter the Trademark process is a great first step, but many times, businesses stop there. Getting a trademark approved by the United States Patent and Trademark Office (USPTO) can be extremely time-consuming, expensive, and confusing. One must attain a lawyer to guide them through the process, there is copious amounts of legal jargon that to the average Joe doesn’t make sense, and at the end of the day, small business owners have enough on their plates to have the time and energy to designate to going through this 8-12 month process.

This is where Brandon comes in. Brandon is an AI-powered trademark assistant designed to help small businesses navigate the trademark process without a lawyer. By providing plain-language support and actionable advice for every step of the process, Brandon makes trademark protection affordable and approachable. Entrepreneurs can protect their brand and position their business for long-term success. Brandon combines advanced search tools, opposition risk analysis, and plain-language guidance to support entrepreneurs throughout the trademark process. Brandon can answer brand-specific questions, provide educational resources, and create tailored plans to ensure entrepreneurs can file with confidence and protect their brand successfully.