Live Cards

AR and App Clips are two relatively new technologies in iOS, and both have been very recently made compatible with one another. AR imposes 3D images on top of a camera image, making them appear as though they are in the ‘real’ world. App Clips are essentially ‘bite-sized’ versions of an app that can be quickly downloaded and used. Our team’s goal is to create a compelling, useful experience that can employ these two technologies simultaneously.

Our solution to this is creating Live Cards. Live Cards is a physical greeting card that contains a scannable code. Once a user scans the image with their iPhone camera, a vibrant AR animation pops up in a matter of seconds. No App is required; all a user needs is an iPhone with iOS 14.5 and up.

Through these colorful cards, we aim to turn a sentiment into a statement. The short animations featured in LiVE CARDS range from birthday decorations to gender reveal celebrations. Attractive, exciting and simple to use, we believe that these cards are not only a novel way to send a message, but that they’re also the future of greeting cards.